Submitted by: The Two Sides Team February 22, 2012
Martyn Eustace, Director of Two Sides, puts the case for print at Publishing Expo.
Publishing Expo 2012 takes place 28-29 February at Earls Court 2, London. Martyn Eustace, Director of Two Sides, is participating in a discussion panel on 28 February at the event. the discussion is entitled Three Cheers for Print. As the digital dust settles, we find more and more reasons why the value of print should be celebrated. What does it offer that the digital models dont? How do they complement each other? What are the challenges the industry is facing? Is traditional print more or less effective for marketing your websites and getting the message across? All these issues, and more, will be debated by the discussion panel and the audience.
Publishing is changing fast, with new and traditional forms combining to create truly multichannel content. In 2012 Publishing Expo will shape the future of publishing with over 100 leading industry suppliers and ground breaking education from publishing’s best, covering any content and any channel, in digital, print or mobile.
Publishing Expo is the biggest event of its kind in the UK and, from the traditional to the cutting edge, Publishing Expo provides something for the entire publishing team. The year-on-year success of Publishing Expo truly indicates that the need to be ahead of the competition and keep up with the fast changing world of publishing is felt across the industry and the hunger to develop and take advantage of the many platforms through which to publish content is vital.
For full details follow the link below to the Publishing Expo website.
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