{"id":6114,"date":"2024-03-28T09:18:22","date_gmt":"2024-03-28T09:18:22","guid":{"rendered":"https:\/\/twosides.info\/spolecnost-mondi-zverejnila-svou-patou-vyrocni-zpravu-o-elektronickem-obchodovani\/"},"modified":"2024-03-28T09:18:22","modified_gmt":"2024-03-28T09:18:22","slug":"spolecnost-mondi-zverejnila-svou-patou-vyrocni-zpravu-o-elektronickem-obchodovani","status":"publish","type":"post","link":"https:\/\/twosides.info\/cs\/spolecnost-mondi-zverejnila-svou-patou-vyrocni-zpravu-o-elektronickem-obchodovani\/","title":{"rendered":"Spole\u010dnost Mondi zve\u0159ejnila svou p\u00e1tou v\u00fdro\u010dn\u00ed zpr\u00e1vu o elektronick\u00e9m obchodov\u00e1n\u00ed"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Tiskov\u00e1 zpr\u00e1va spole\u010dnosti Mondi \u2013 6. b\u0159ezna 2024<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Spole\u010dnost Mondi, sv\u011btov\u00fd l\u00eddr v oblasti udr\u017eiteln\u00fdch obal\u016f a pap\u00edru, dnes zve\u0159ejnila<strong> <\/strong>v\u00fdsledky sv\u00e9 p\u00e1t\u00e9 v\u00fdro\u010dn\u00ed zpr\u00e1vy o elektronick\u00e9m obchodov\u00e1n\u00ed, kter\u00e1 podrobn\u011b popisuje celkov\u00e9 trendy, anal\u00fdzy a postoje z\u00e1kazn\u00edk\u016f k elektronick\u00e9mu obchodov\u00e1n\u00ed a k tomu, jak obaly ovliv\u0148uj\u00ed jejich celkov\u00fd z\u00e1\u017eitek.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tento ka\u017edoro\u010dn\u00ed online pr\u016fzkum byl proveden v posledn\u00edm \u010dtvrtlet\u00ed roku 2023 a zahrnuje n\u00e1zory 6 000 spot\u0159ebitel\u016f. Studie a z n\u00ed vypl\u00fdvaj\u00edc\u00ed zpr\u00e1va vych\u00e1zej\u00ed z snahy poskytnout zna\u010dk\u00e1m v oblasti elektronick\u00e9ho obchodov\u00e1n\u00ed kl\u00ed\u010dov\u00e9 informace o tom, jak co nejl\u00e9pe uspokojit pot\u0159eby spot\u0159ebitel\u016f. Tato nejnov\u011bj\u0161\u00ed zpr\u00e1va rovn\u011b\u017e obsahuje v\u00fdsledky specifick\u00e9 pro jednotliv\u00e9 zem\u011b na \u0161esti hlavn\u00edch trz\u00edch, v\u010detn\u011b \u010cesk\u00e9 republiky, Francie, N\u011bmecka, Polska, \u0160v\u00e9dska a Turecka.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201eC\u00edtili jsme pot\u0159ebu sd\u00edlet v\u00edce ne\u017e jen trendy v oblasti obal\u016f, abychom osv\u011btlili spot\u0159ebitelsk\u00e9 n\u00e1vyky, frekvenci nakupov\u00e1n\u00ed, vyu\u017e\u00edv\u00e1n\u00ed soci\u00e1ln\u00edho obchodu a chov\u00e1n\u00ed souvisej\u00edc\u00ed s recyklac\u00ed a op\u011btovn\u00fdm pou\u017eit\u00edm,\u201c \u0159\u00edk\u00e1 Nedim Nisic, \u0159editel pro elektronick\u00fd obchod ve skupin\u011b Mondi.<strong> <\/strong>\u201eV\u00fdsledkem je pokladnice dat u\u017eite\u010dn\u00fdch pro ka\u017edou spole\u010dnost p\u016fsob\u00edc\u00ed v oblasti e-commerce, a to nejen pro ty, kter\u00e9 se sna\u017e\u00ed uspokojit po\u017eadavky spot\u0159ebitel\u016f na obaly, ale tak\u00e9 ovlivnit celkov\u00fd z\u00e1\u017eitek z n\u00e1kupu. Cht\u011bli jsme tak\u00e9 podpo\u0159it spolupr\u00e1ci mezi obalov\u00fdm pr\u016fmyslem, e-commerce platformami a dal\u0161\u00edmi kl\u00ed\u010dov\u00fdmi z\u00fa\u010dastn\u011bn\u00fdmi stranami, abychom splnili o\u010dek\u00e1v\u00e1n\u00ed spot\u0159ebitel\u016f a p\u0159isp\u011bli k \u00fasil\u00ed o udr\u017eitelnost.\u201c<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mezi nov\u00e9 trendy a nejnov\u011bj\u0161\u00ed poznatky pat\u0159\u00ed v\u00fdvoj v oblasti soci\u00e1ln\u00edho obchodu, recommerce a hnut\u00ed za udr\u017eitelnost nap\u0159\u00ed\u010d generacemi. Zpr\u00e1va se celkov\u011b zab\u00fdv\u00e1 \u010dty\u0159mi kl\u00ed\u010dov\u00fdmi oblastmi: chov\u00e1n\u00edm spot\u0159ebitel\u016f p\u0159i online nakupov\u00e1n\u00ed, postoji k balen\u00ed a z\u00e1\u017eitk\u016fm z rozbalov\u00e1n\u00ed, vn\u00edm\u00e1n\u00edm a chov\u00e1n\u00edm v souvislosti s recyklac\u00ed a op\u011btovn\u00fdm pou\u017eit\u00edm a budoucnost\u00ed balen\u00ed v elektronick\u00e9m obchodov\u00e1n\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Mezi hlavn\u00ed z\u00e1v\u011bry pat\u0159\u00ed:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n\n<li>T\u00e9m\u011b\u0159 polovina spot\u0159ebitel\u016f v uplynul\u00e9m roce nakupovala prost\u0159ednictv\u00edm soci\u00e1ln\u00edho obchodu<\/li>\n\n\n<li>\u010ctvrtina z\u00e1kazn\u00edk\u016f nakupuje online alespo\u0148 jednou t\u00fddn\u011b, a to i p\u0159esto, \u017ee frekvence nakupov\u00e1n\u00ed kles\u00e1, proto\u017ee se z\u00e1kazn\u00edci vrac\u00ed do kamenn\u00fdch obchod\u016f nebo omezuj\u00ed sv\u00e9 v\u00fddaje<\/li>\n\n\n<li>M\u00f3da je i nad\u00e1le nejobl\u00edben\u011bj\u0161\u00ed kategori\u00ed p\u0159i online n\u00e1kupech, p\u0159i\u010dem\u017e mileni\u00e1lov\u00e9 nakupuj\u00ed s nejv\u011bt\u0161\u00ed pravd\u011bpodobnost\u00ed nap\u0159\u00ed\u010d r\u016fzn\u00fdmi produktov\u00fdmi odv\u011btv\u00edmi<\/li>\n\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/www.mondigroup.com\/news-and-insight\/2024\/packaged-wisdom-unwrapping-the-fifth-annual-mondi-ecommerce-report\/\" target=\"_blank\" rel=\"noopener\">P\u0159e\u010dt\u011bte si cel\u00e9 shrnut\u00ed a st\u00e1hn\u011bte si zpr\u00e1vu o elektronick\u00e9m obchodov\u00e1n\u00ed za rok 2024 zde!<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tiskov\u00e1 zpr\u00e1va spole\u010dnosti Mondi \u2013 6. b\u0159ezna 2024 Spole\u010dnost Mondi, sv\u011btov\u00fd l\u00eddr v oblasti udr\u017eiteln\u00fdch obal\u016f a pap\u00edru, dnes zve\u0159ejnila v\u00fdsledky sv\u00e9 p\u00e1t\u00e9 v\u00fdro\u010dn\u00ed zpr\u00e1vy o elektronick\u00e9m obchodov\u00e1n\u00ed, kter\u00e1 podrobn\u011b popisuje celkov\u00e9 trendy, anal\u00fdzy a postoje z\u00e1kazn\u00edk\u016f k elektronick\u00e9mu obchodov\u00e1n\u00ed a k tomu, jak obaly ovliv\u0148uj\u00ed jejich celkov\u00fd z\u00e1\u017eitek. Tento ka\u017edoro\u010dn\u00ed online pr\u016fzkum byl proveden [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2666,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6114","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Spole\u010dnost Mondi zve\u0159ejnila svou p\u00e1tou v\u00fdro\u010dn\u00ed zpr\u00e1vu o elektronick\u00e9m obchodov\u00e1n\u00ed - Two Sides<\/title>\n<meta name=\"description\" content=\"Spole\u010dnost Mondi, sv\u011btov\u00fd l\u00eddr v oblasti udr\u017eiteln\u00fdch obal\u016f a pap\u00edru, dnes zve\u0159ejnila v\u00fdsledky sv\u00e9 p\u00e1t\u00e9 v\u00fdro\u010dn\u00ed zpr\u00e1vy o elektronick\u00e9m obchodov\u00e1n\u00ed, kter\u00e1 podrobn\u011b popisuje...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/twosides.info\/cs\/spolecnost-mondi-zverejnila-svou-patou-vyrocni-zpravu-o-elektronickem-obchodovani\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Spole\u010dnost Mondi zve\u0159ejnila svou p\u00e1tou v\u00fdro\u010dn\u00ed zpr\u00e1vu o elektronick\u00e9m obchodov\u00e1n\u00ed - 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