The European pulp and paper industry is the biggest single user and producer of renewable energy in Europe.
Promote the sustainable and attractive attributes of print, paper and paper-based packaging.
European forests have been growing by an area equivalent to 1,500 football pitches every day!
When it comes to the sustainability of Print and Paper, it is important to separate the Facts from the Myths.
Paper packaging is made from renewable materials. It is durable, attractive, recyclable and biodegradable. It is an essential component of the circular economy.
Greenwashing is the practice of making an unsubstantiated or misleading claim about the environmental benefits of a product, service, technology or company practice.
Love Paper is a global consumer campaign promoting the sustainable and attractive attributes of print, paper and paper packaging.
We inspire and inform businesses and consumers around the world with engaging, fact-based information about the sustainability and attractiveness of print, paper and paper-based packaging.
When it comes to the sustainability of Print and Paper, it is important to separate the Facts from the Myths.
Political Parties and Supermarkets Provide a Boost to Mail Engagement and Effectiveness in Q2 2026 JICMAIL, The Joint Industry Currency for Mail, reports that the seismic May local elections provided a significant boost to mail volumes in in Q2 2026, while at the same time key commercial sectors continued to…
Two Sides Europe is pleased to announce the appointment of Josh Birch as Managing Director, effective 1 January 2027. Josh succeeds Jonathan Tame, who has led Two Sides since 2014. During Jonathan’s tenure, Two Sides has developed into a globally recognised initiative promoting the sustainable attributes of print, paper and…
Love Paper, the global consumer campaign run by Two Sides, has unveiled a completely redesigned website www.lovepaper.org, an engaging new platform dedicated to celebrating the environmental, practical and creative benefits of paper, print and paper-based packaging. The new website marks a major step forward in Love Paper’s communication strategy, providing…
The latest and exciting NEW issue of The Page, the magazine produced by Two Sides to promote the sustainability, value and effectiveness of print, paper, and fibre-based packaging is now available! In the latest edition of The Page, we discuss the new phase of the Love Paper and Two Sides…
Two Sides are pleased to announce the release of the European Campaign Update, sharing results of the campaigns from January to June 2026. Welcome to the European Campaign Update, to inform valued members and stakeholders of our activities and achievements across the Two Sides, Love Paper and Anti-Greenwash campaigns. We’re…
The EU’s Empowering Consumers for the Green Transition Directive (EmpCo) will change how environmental claims are made to consumers. The main message is clear: sustainability claims need to be specific, substantiated and transparent. With the rise in consumers awareness of sustainability, environmental messaging such as “green”, “eco-friendly” or “carbon neutral”…
Having replaced all plastics with fibre-based alternatives in its packaging, we look at Apple’s latest environmental report. As Apple fans all over the world welcome the new iPhone 18 Pro and Pro Max, it’s fair to say not many will be giving much thought to its packaging. With features including…
Two-thirds of UK consumers want the products they buy to be environmentally and socially responsible, new research reveals. A new national consumer survey commissioned by FSC UK has revealed overwhelming public support for responsible sourcing, credible sustainability claims and ethical business practices, highlighting a significant opportunity for brands and retailers…
Political Parties and Supermarkets Provide a Boost to Mail Engagement and Effectiveness in Q2 2026 JICMAIL, The Joint Industry Currency for Mail, reports that the seismic May local elections provided a significant boost to mail volumes in in Q2 2026, while at the same time key commercial sectors continued to…
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