{"id":8481,"date":"2024-04-26T12:34:46","date_gmt":"2024-04-26T12:34:46","guid":{"rendered":"https:\/\/twosides.info\/two-sides-insight-intervju-med-matt-booker-cousin\/"},"modified":"2026-11-03T14:06:06","modified_gmt":"2026-11-03T14:06:06","slug":"two-sides-insight-intervju-med-matt-booker-cousin","status":"publish","type":"post","link":"https:\/\/twosides.info\/no\/two-sides-insight-intervju-med-matt-booker-cousin\/","title":{"rendered":"Two Sides Insight \u2013 intervju med Matt Booker, COUSIN"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\nhttps:\\\/\\\/vimeo.com\\\/939553343?fl=pl&amp;fe=sh\n<\/div><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Biografi og introduksjon<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Ian Bates, markedsf\u00f8rings- og partnerskapsdirekt\u00f8r for Two Sides, intervjuet Matt Booker, grunnlegger av COUSIN, i det siste Insight-intervjuet.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201c<em>Jeg vil gjerne introdusere gjesten v\u00e5r, Matt Booker, grunnlegger av COUSIN.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Som en kort introduksjon \u2026<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Matt studerte bedriftsledelse ved Aston University, f\u00f8r han begynte i det London-baserte trykkeriet Litho-Tech, som spesialiserer seg p\u00e5 \u00e5rsrapporter og regnskaper.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Han grunnla COUSIN i 2002, med utgangspunkt i B1 sheet-fed Printer Spin Offset, med m\u00e5l om \u00e5 tilby en komplett l\u00f8sning for trykkproduksjon direkte til livsstils- og premiummerker.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>COUSIN samarbeider med over 70 merkevarer og produserer hovedsakelig kataloger, b\u00f8ker, direktereklame og emballasje i Storbritannia, Europa, USA og APAC.<\/em>\u201c<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Sp\u00f8rsm\u00e5l:<\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Dere samarbeider med noen av de mest attraktive og ledende forbrukermerkene i verden. Hva motiverte deg til \u00e5 starte COUSIN, og hva er det som skiller dere ut?<\/li>\n\n\n\n<li>Jeg vet at du brenner for papirbasert, trykt kommunikasjon. Hvorfor gj\u00f8r du det, n\u00e5r mange merkevarer investerer i digitale l\u00f8sninger for \u00e5 markedsf\u00f8re produktene sine?<\/li>\n\n\n\n<li>Hva er det med papir som gj\u00f8r en kampanje spesiell?<\/li>\n\n\n\n<li>Dere skal snart lansere en trykt COUSIN-publikasjon med navnet \u2018Fineprint\u2019. Hva h\u00e5per dere at den skal bidra med?<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Biografi og introduksjon Ian Bates, markedsf\u00f8rings- og partnerskapsdirekt\u00f8r for Two Sides, intervjuet Matt Booker, grunnlegger av COUSIN, i det siste Insight-intervjuet. \u201cJeg vil gjerne introdusere gjesten v\u00e5r, Matt Booker, grunnlegger av COUSIN. Som en kort introduksjon \u2026 Matt studerte bedriftsledelse ved Aston University, f\u00f8r han begynte i det London-baserte trykkeriet Litho-Tech, som spesialiserer seg p\u00e5 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2861,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-8481","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Two Sides Insight \u2013 intervju med Matt Booker, COUSIN - Two Sides Norwegian<\/title>\n<meta name=\"description\" content=\"Ian Bates, markeds- og partnerskapsdirekt\u00f8r i Two Sides, intervjuet Matt Booker, grunnlegger av COUSIN, i den nyeste utgaven av Insight Interview.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/twosides.info\/no\/two-sides-insight-intervju-med-matt-booker-cousin\/\" \/>\n<meta property=\"og:locale\" content=\"nb_NO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Two Sides Insight \u2013 intervju med Matt Booker, COUSIN - Two Sides Norwegian\" \/>\n<meta property=\"og:description\" content=\"Ian Bates, markeds- og partnerskapsdirekt\u00f8r i Two Sides, intervjuet Matt Booker, grunnlegger av COUSIN, i den nyeste utgaven av Insight Interview.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/twosides.info\/no\/two-sides-insight-intervju-med-matt-booker-cousin\/\" \/>\n<meta property=\"og:site_name\" content=\"Two Sides\" \/>\n<meta property=\"article:published_time\" content=\"2024-04-26T12:34:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-11-03T14:06:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/twosides.info\/wp-content\/uploads\/2024\/04\/Insight-Interview-with-Matt-Booker.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Skrevet av\" \/>\n\t<meta name=\"twitter:data1\" content=\"Admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Ansl. lesetid\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutter\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/twosides.info\\\/no\\\/two-sides-insight-intervju-med-matt-booker-cousin\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/twosides.info\\\/no\\\/two-sides-insight-intervju-med-matt-booker-cousin\\\/\"},\"author\":{\"name\":\"Admin\",\"@id\":\"https:\\\/\\\/twosides.info\\\/no\\\/#\\\/schema\\\/person\\\/b4d2f60298f0f4c63cb1f812cb513b24\"},\"headline\":\"Two Sides Insight \u2013 intervju med Matt Booker, COUSIN\",\"datePublished\":\"2024-04-26T12:34:46+00:00\",\"dateModified\":\"2026-11-03T14:06:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/twosides.info\\\/no\\\/two-sides-insight-intervju-med-matt-booker-cousin\\\/\"},\"wordCount\":213,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/twosides.info\\\/no\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/twosides.info\\\/no\\\/two-sides-insight-intervju-med-matt-booker-cousin\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/twosides.info\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/Insight-Interview-with-Matt-Booker.jpg\",\"articleSection\":[\"Uncategorized\"],\"inLanguage\":\"nb-NO\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/twosides.info\\\/no\\\/two-sides-insight-intervju-med-matt-booker-cousin\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/twosides.info\\\/no\\\/two-sides-insight-intervju-med-matt-booker-cousin\\\/\",\"url\":\"https:\\\/\\\/twosides.info\\\/no\\\/two-sides-insight-intervju-med-matt-booker-cousin\\\/\",\"name\":\"Two Sides Insight \u2013 intervju med Matt Booker, COUSIN - 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