{"id":8133,"date":"2024-04-25T09:18:30","date_gmt":"2024-04-25T09:18:30","guid":{"rendered":"https:\/\/twosides.info\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\/"},"modified":"2024-04-25T09:18:30","modified_gmt":"2024-04-25T09:18:30","slug":"two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen","status":"publish","type":"post","link":"https:\/\/twosides.info\/sv\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\/","title":{"rendered":"Two Sides pressmeddelande: Uppdatering om den globala anti-Greenwashing-kampanjen"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\">Two Sides globala kampanj rapporterar om \u00f6kad Greenwashing n\u00e4r organisationer fokuserar p\u00e5 h\u00e5llbarhet<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><em><strong>Two Sides har utmanat \u00f6ver 2 650 organisationer som har konstaterats kommunicera Greenwashing-budskap till sina kunder. Hittills har \u00f6ver 1 180 organisationer tagit bort vilseledande p\u00e5st\u00e5enden mot papper.<\/strong><\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ekonomiska p\u00e5tryckningar \u00e4r fortfarande den fr\u00e4msta drivkraften bakom mycket av Greenwashing, och m\u00e5nga organisationer som har f\u00f6rlitat sig p\u00e5 papper f\u00f6r att kommunicera med sina kunder \u00f6verg\u00e5r i allt h\u00f6gre grad fr\u00e5n traditionella pappersbaserade tj\u00e4nster till digitala plattformar i ett f\u00f6rs\u00f6k att minska kostnaderna. \u00d6verg\u00e5ngen till digitalt motiveras ofta med vilseledande och ogrundade milj\u00f6budskap som \u201dGo Green \u2013 Go Paperless\u201d eller \u201dChoose e-billing and help save a tree\u201d \u2013 men detta \u00e4r bara Greenwashing.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Konsumenternas preferenser ignoreras i \u00f6verg\u00e5ngen till digitalt. Data fr\u00e5n 2023 \u00e5rs Two Sides-rapport \u201d<a href=\"https:\/\/twosides.info\/trend-tracker-2023\/\">Trend Tracker<\/a>\u201d visade att 55 % av de europeiska konsumenterna anser att f\u00f6retagens milj\u00f6argument f\u00f6r att f\u00e5 dem att \u00f6verg\u00e5 till Digital kommunikation \u00e4r vilseledande och handlar om att minska kostnaderna. Dessutom visade unders\u00f6kningen tydligt att 76 % vill ha ett val och inte vill tvingas \u00f6verg\u00e5 till Digital kommunikation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I takt med det \u00f6kade fokuset p\u00e5 f\u00f6retagens h\u00e5llbarhet uts\u00e4tts nu \u00e4ven andra sektorer, s\u00e5som tissue och Pappersbaserad f\u00f6rpackning, f\u00f6r Greenwashing genom vilseledande och ogrundad marknadsf\u00f6ring av produkter som p\u00e5 olika s\u00e4tt p\u00e5st\u00e5s vara mer h\u00e5llbara, bland annat genom nya och alternativa fiberk\u00e4llor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jonathan Tame, vd f\u00f6r Two Sides Europe, s\u00e4ger: \u201dDessa Greenwashing-p\u00e5st\u00e5enden bryter inte bara mot etablerade regler f\u00f6r milj\u00f6marknadsf\u00f6ring, utan \u00e4r ocks\u00e5 oerh\u00f6rt skadliga f\u00f6r en bransch som \u00e4r k\u00e4nd f\u00f6r sina starka och konsekvent progressiva milj\u00f6meriter. L\u00e5ngt ifr\u00e5n att \u2019r\u00e4dda tr\u00e4d\u2019 uppmuntrar en sund marknad f\u00f6r skogsprodukter som papper till l\u00e5ngsiktig skogstillv\u00e4xt genom ett h\u00e5llbart skogsbruk. M\u00e5nga av de organisationer vi utmanar blir f\u00f6rv\u00e5nade n\u00e4r de f\u00e5r veta att Europas skogar faktiskt har vuxit med motsvarande 1 500 fotbollsplaner varje dag.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Globalt har Two Sides kontaktat \u00f6ver 2 650 organisationer som gjort vilseledande uttalanden om papper. I Europa har hittills 749 f\u00f6retag tagit bort ogrundade p\u00e5st\u00e5enden om papper, d\u00e4ribland AXA Insurance plc, Calor Gas, O2 Telefonica, Menton, Bredband 2 och Citygross, f\u00f6r att n\u00e4mna n\u00e5gra.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201dDet \u00e4r fortfarande avg\u00f6rande att dessa vilseledande budskap bem\u00f6ts, f\u00f6r att s\u00e4kerst\u00e4lla att branschens starka milj\u00f6meriter uppm\u00e4rksammas och att tusentals branschanst\u00e4lldas f\u00f6rs\u00f6rjning inte skadas av spridningen av vilseledande och opportunistisk Greenwashing-marknadsf\u00f6ring\u201d, s\u00e4ger Tame.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Two Sides uppskattar att ogrundade p\u00e5st\u00e5enden, p\u00e5 grund av vissa av dessa organisationers stora r\u00e4ckvidd, f\u00e5r en l\u00e5ngvarigt skadlig effekt p\u00e5 konsumenternas uppfattning om papper och hotar en sektor som syssels\u00e4tter \u00f6ver 640 000 personer i mer \u00e4n 112 000 europeiska f\u00f6retag. Greenwashingens ekonomiska konsekvenser \u00e4r ocks\u00e5 en global angel\u00e4genhet om dessa budskap forts\u00e4tter att spridas utan att bem\u00f6tas. En unders\u00f6kning som genomf\u00f6rdes av Two Sides och Censuswide 2021 visade att <a href=\"https:\/\/twosides.info\/the-financial-impact-of-greenwash-on-the-paper-print-and-mailing-industry\/\">Greenwashing enbart inom den europeiska post- och brevsektorn hotar att \u00e5rligen leda till att branschen f\u00f6rlorar v\u00e4rden motsvarande 337 miljoner euro<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Anti-Greenwashing-kampanjen forts\u00e4tter att vara en prioritet f\u00f6r Two Sides och uppmanar f\u00f6retag att inte anv\u00e4nda ogrundade och vilseledande milj\u00f6p\u00e5st\u00e5enden om att \u00f6verg\u00e5 till pappersl\u00f6st i n\u00e5gon av sina kommunikationskanaler.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201dVi \u00e4r tacksamma f\u00f6r samarbetet med de hundratals organisationer som har \u00e4ndrat eller tagit bort Greenwashing-p\u00e5st\u00e5enden fr\u00e5n sin kommunikation, och vi vill ocks\u00e5 tacka de m\u00e5nga branschakt\u00f6rer och allm\u00e4nhetens medlemmar som skickar exempel p\u00e5 Greenwashing till Two Sides\u201d, avslutar Tame.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Skicka g\u00e4rna alla exempel p\u00e5 Greenwashing till <a href=\"mailto:greenwash@twosides.info\" target=\"_blank\" rel=\"noopener\">greenwash@twosides.info <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Two Sides globala kampanj rapporterar om \u00f6kad Greenwashing n\u00e4r organisationer fokuserar p\u00e5 h\u00e5llbarhet Two Sides har utmanat \u00f6ver 2 650 organisationer som har konstaterats kommunicera Greenwashing-budskap till sina kunder. Hittills har \u00f6ver 1 180 organisationer tagit bort vilseledande p\u00e5st\u00e5enden mot papper. Ekonomiska p\u00e5tryckningar \u00e4r fortfarande den fr\u00e4msta drivkraften bakom mycket av Greenwashing, och m\u00e5nga organisationer [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2871,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-8133","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Two Sides pressmeddelande: Uppdatering om den globala anti-Greenwashing-kampanjen - Two Sides<\/title>\n<meta name=\"description\" content=\"Two Sides har ifr\u00e5gasatt \u00f6ver 2 650 organisationer som har konstaterats kommunicera greenwashingbudskap till sina kunder.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/twosides.info\/sv\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\/\" \/>\n<meta property=\"og:locale\" content=\"sv_SE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Two Sides pressmeddelande: Uppdatering om den globala anti-Greenwashing-kampanjen - Two Sides\" \/>\n<meta property=\"og:description\" content=\"Two Sides har ifr\u00e5gasatt \u00f6ver 2 650 organisationer som har konstaterats kommunicera greenwashingbudskap till sina kunder.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/twosides.info\/sv\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\/\" \/>\n<meta property=\"og:site_name\" content=\"Two Sides\" \/>\n<meta property=\"article:published_time\" content=\"2024-04-25T09:18:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/twosides.info\/wp-content\/uploads\/2024\/04\/TSUK-Anti-Greenwash-Press-Release-April-2024-web.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Skriven av\" \/>\n\t<meta name=\"twitter:data1\" content=\"Admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Ber\u00e4knad l\u00e4stid\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuter\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/twosides.info\\\/sv\\\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/twosides.info\\\/sv\\\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\\\/\"},\"author\":{\"name\":\"Admin\",\"@id\":\"https:\\\/\\\/twosides.info\\\/sv\\\/#\\\/schema\\\/person\\\/b4d2f60298f0f4c63cb1f812cb513b24\"},\"headline\":\"Two Sides pressmeddelande: Uppdatering om den globala anti-Greenwashing-kampanjen\",\"datePublished\":\"2024-04-25T09:18:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/twosides.info\\\/sv\\\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\\\/\"},\"wordCount\":645,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/twosides.info\\\/sv\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/twosides.info\\\/sv\\\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/twosides.info\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/TSUK-Anti-Greenwash-Press-Release-April-2024-web.jpg\",\"articleSection\":[\"Uncategorized\"],\"inLanguage\":\"sv-SE\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/twosides.info\\\/sv\\\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/twosides.info\\\/sv\\\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\\\/\",\"url\":\"https:\\\/\\\/twosides.info\\\/sv\\\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\\\/\",\"name\":\"Two Sides pressmeddelande: Uppdatering om den globala anti-Greenwashing-kampanjen - Two Sides\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/twosides.info\\\/sv\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/twosides.info\\\/sv\\\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/twosides.info\\\/sv\\\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/twosides.info\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/TSUK-Anti-Greenwash-Press-Release-April-2024-web.jpg\",\"datePublished\":\"2024-04-25T09:18:30+00:00\",\"description\":\"Two Sides har ifr\u00e5gasatt \u00f6ver 2 650 organisationer som har konstaterats kommunicera greenwashingbudskap till sina kunder.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/twosides.info\\\/sv\\\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\\\/#breadcrumb\"},\"inLanguage\":\"sv-SE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/twosides.info\\\/sv\\\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"sv-SE\",\"@id\":\"https:\\\/\\\/twosides.info\\\/sv\\\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\\\/#primaryimage\",\"url\":\"https:\\\/\\\/twosides.info\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/TSUK-Anti-Greenwash-Press-Release-April-2024-web.jpg\",\"contentUrl\":\"https:\\\/\\\/twosides.info\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/TSUK-Anti-Greenwash-Press-Release-April-2024-web.jpg\",\"width\":1920,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/twosides.info\\\/sv\\\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/twosides.info\\\/sv\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Two Sides pressmeddelande: Uppdatering om den globala anti-Greenwashing-kampanjen\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/twosides.info\\\/sv\\\/#website\",\"url\":\"https:\\\/\\\/twosides.info\\\/sv\\\/\",\"name\":\"Two Sides\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/twosides.info\\\/sv\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/twosides.info\\\/sv\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"sv-SE\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/twosides.info\\\/sv\\\/#organization\",\"name\":\"Two Sides\",\"url\":\"https:\\\/\\\/twosides.info\\\/sv\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"sv-SE\",\"@id\":\"https:\\\/\\\/twosides.info\\\/sv\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/twosides.info\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/twosides_logo.png\",\"contentUrl\":\"https:\\\/\\\/twosides.info\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/twosides_logo.png\",\"width\":93,\"height\":121,\"caption\":\"Two Sides\"},\"image\":{\"@id\":\"https:\\\/\\\/twosides.info\\\/sv\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/twosides.info\\\/sv\\\/#\\\/schema\\\/person\\\/b4d2f60298f0f4c63cb1f812cb513b24\",\"name\":\"Admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"sv-SE\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/00fe3b2ec4e22464d443ec227492f636c508b1923418dacc29ce8f146d283489?s=96&d=blank&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/00fe3b2ec4e22464d443ec227492f636c508b1923418dacc29ce8f146d283489?s=96&d=blank&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/00fe3b2ec4e22464d443ec227492f636c508b1923418dacc29ce8f146d283489?s=96&d=blank&r=g\",\"caption\":\"Admin\"},\"sameAs\":[\"https:\\\/\\\/twosides.info\\\/\"],\"url\":\"https:\\\/\\\/twosides.info\\\/sv\\\/author\\\/twosides_dmin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Two Sides pressmeddelande: Uppdatering om den globala anti-Greenwashing-kampanjen - Two Sides","description":"Two Sides har ifr\u00e5gasatt \u00f6ver 2 650 organisationer som har konstaterats kommunicera greenwashingbudskap till sina kunder.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/twosides.info\/sv\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\/","og_locale":"sv_SE","og_type":"article","og_title":"Two Sides pressmeddelande: Uppdatering om den globala anti-Greenwashing-kampanjen - Two Sides","og_description":"Two Sides har ifr\u00e5gasatt \u00f6ver 2 650 organisationer som har konstaterats kommunicera greenwashingbudskap till sina kunder.","og_url":"https:\/\/twosides.info\/sv\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\/","og_site_name":"Two Sides","article_published_time":"2024-04-25T09:18:30+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/twosides.info\/wp-content\/uploads\/2024\/04\/TSUK-Anti-Greenwash-Press-Release-April-2024-web.jpg","type":"image\/jpeg"}],"author":"Admin","twitter_card":"summary_large_image","twitter_misc":{"Skriven av":"Admin","Ber\u00e4knad l\u00e4stid":"3 minuter"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/twosides.info\/sv\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\/#article","isPartOf":{"@id":"https:\/\/twosides.info\/sv\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\/"},"author":{"name":"Admin","@id":"https:\/\/twosides.info\/sv\/#\/schema\/person\/b4d2f60298f0f4c63cb1f812cb513b24"},"headline":"Two Sides pressmeddelande: Uppdatering om den globala anti-Greenwashing-kampanjen","datePublished":"2024-04-25T09:18:30+00:00","mainEntityOfPage":{"@id":"https:\/\/twosides.info\/sv\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\/"},"wordCount":645,"commentCount":0,"publisher":{"@id":"https:\/\/twosides.info\/sv\/#organization"},"image":{"@id":"https:\/\/twosides.info\/sv\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\/#primaryimage"},"thumbnailUrl":"https:\/\/twosides.info\/wp-content\/uploads\/2024\/04\/TSUK-Anti-Greenwash-Press-Release-April-2024-web.jpg","articleSection":["Uncategorized"],"inLanguage":"sv-SE","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/twosides.info\/sv\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/twosides.info\/sv\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\/","url":"https:\/\/twosides.info\/sv\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\/","name":"Two Sides pressmeddelande: Uppdatering om den globala anti-Greenwashing-kampanjen - Two Sides","isPartOf":{"@id":"https:\/\/twosides.info\/sv\/#website"},"primaryImageOfPage":{"@id":"https:\/\/twosides.info\/sv\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\/#primaryimage"},"image":{"@id":"https:\/\/twosides.info\/sv\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\/#primaryimage"},"thumbnailUrl":"https:\/\/twosides.info\/wp-content\/uploads\/2024\/04\/TSUK-Anti-Greenwash-Press-Release-April-2024-web.jpg","datePublished":"2024-04-25T09:18:30+00:00","description":"Two Sides har ifr\u00e5gasatt \u00f6ver 2 650 organisationer som har konstaterats kommunicera greenwashingbudskap till sina kunder.","breadcrumb":{"@id":"https:\/\/twosides.info\/sv\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\/#breadcrumb"},"inLanguage":"sv-SE","potentialAction":[{"@type":"ReadAction","target":["https:\/\/twosides.info\/sv\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\/"]}]},{"@type":"ImageObject","inLanguage":"sv-SE","@id":"https:\/\/twosides.info\/sv\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\/#primaryimage","url":"https:\/\/twosides.info\/wp-content\/uploads\/2024\/04\/TSUK-Anti-Greenwash-Press-Release-April-2024-web.jpg","contentUrl":"https:\/\/twosides.info\/wp-content\/uploads\/2024\/04\/TSUK-Anti-Greenwash-Press-Release-April-2024-web.jpg","width":1920,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/twosides.info\/sv\/two-sides-pressmeddelande-uppdatering-om-den-globala-anti-greenwashing-kampanjen\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/twosides.info\/sv\/"},{"@type":"ListItem","position":2,"name":"Two Sides pressmeddelande: Uppdatering om den globala anti-Greenwashing-kampanjen"}]},{"@type":"WebSite","@id":"https:\/\/twosides.info\/sv\/#website","url":"https:\/\/twosides.info\/sv\/","name":"Two Sides","description":"","publisher":{"@id":"https:\/\/twosides.info\/sv\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/twosides.info\/sv\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"sv-SE"},{"@type":"Organization","@id":"https:\/\/twosides.info\/sv\/#organization","name":"Two Sides","url":"https:\/\/twosides.info\/sv\/","logo":{"@type":"ImageObject","inLanguage":"sv-SE","@id":"https:\/\/twosides.info\/sv\/#\/schema\/logo\/image\/","url":"https:\/\/twosides.info\/wp-content\/uploads\/2026\/07\/twosides_logo.png","contentUrl":"https:\/\/twosides.info\/wp-content\/uploads\/2026\/07\/twosides_logo.png","width":93,"height":121,"caption":"Two Sides"},"image":{"@id":"https:\/\/twosides.info\/sv\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/twosides.info\/sv\/#\/schema\/person\/b4d2f60298f0f4c63cb1f812cb513b24","name":"Admin","image":{"@type":"ImageObject","inLanguage":"sv-SE","@id":"https:\/\/secure.gravatar.com\/avatar\/00fe3b2ec4e22464d443ec227492f636c508b1923418dacc29ce8f146d283489?s=96&d=blank&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/00fe3b2ec4e22464d443ec227492f636c508b1923418dacc29ce8f146d283489?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/00fe3b2ec4e22464d443ec227492f636c508b1923418dacc29ce8f146d283489?s=96&d=blank&r=g","caption":"Admin"},"sameAs":["https:\/\/twosides.info\/"],"url":"https:\/\/twosides.info\/sv\/author\/twosides_dmin\/"}]}},"_links":{"self":[{"href":"https:\/\/twosides.info\/sv\/wp-json\/wp\/v2\/posts\/8133","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/twosides.info\/sv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/twosides.info\/sv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/twosides.info\/sv\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/twosides.info\/sv\/wp-json\/wp\/v2\/comments?post=8133"}],"version-history":[{"count":0,"href":"https:\/\/twosides.info\/sv\/wp-json\/wp\/v2\/posts\/8133\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/twosides.info\/sv\/wp-json\/wp\/v2\/media\/2871"}],"wp:attachment":[{"href":"https:\/\/twosides.info\/sv\/wp-json\/wp\/v2\/media?parent=8133"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/twosides.info\/sv\/wp-json\/wp\/v2\/categories?post=8133"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/twosides.info\/sv\/wp-json\/wp\/v2\/tags?post=8133"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}